Creative Branding & Digital Agency in New York City
 

Monrowe

 
 
 
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Luxury Hat Brand from Model-Turned-Milliner, Danielle Evans

Founded in 2017 and designed by America's Next Top Model winner Danielle Evans, Monrowe is a unisex collection of uniquely stylish hats.

Drawing inspiration from Dani’s grandfather, a jazz musician from the south, the hats marry contemporary vibes, quality materials and a meaningful history. The result is a unique, high-end option for a bold, fashion-forward contingent.

 

Client:

Monrowe NYC


Services:

  • Web Design 

  • Copywriting

  • Art Direction 

  • Social Media

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Web Design

We designed a site that placed images front-and-center, making sure the overall product felt as luxe and classy as the hats on offer. As a start-up fashion brand without a physical location, an online store was crucial to Monrowe’s initial success.

Built on Squarespace, this user-friendly CMS allows the client to handle all orders and content updates herself.

 
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Creative Partnership

Monrowe and Crown Creative partnered to develop the Monrowe brand on an ongoing basis including copywriting, creative direction, content creation & graphic design.

Follow Monrowe on Instagram

 
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